The E3 Scorecard: Assessing The Health + Equity of Your Ecosystem


About Global Entrepreneurship Week

Global Entrepreneurship Week is a collection of tens of thousands of activities, competitions and events in 180 countries each November aimed at making it easier for anyone, anywhere to start and scale a company.

Founded in 2008, GEW inspires millions each year to explore their potential while fostering connections and increasing collaboration within their ecosystems to empower entrepreneurs and strengthen communities.

In the United States alone, there are 2,500 partner organizations that conduct about 5,000 activities across all 50 states.

Diversity is a driver of innovation and economies suffer if a group of people are underrepresented or face structural barriers. Global Entrepreneurship Week reaches beyond traditional startup hubs like Silicon Valley, New York and Boston - envisioning one entrepreneurial ecosystem open to all, including smaller cities and towns and previously marginalized communities.

There are four themes for GEW 2020: Ecosystems, Education, Inclusion and Policy.

About Forward Cities + The E3 Scorecard 

Founded in 2014, Forward Cities is a national nonprofit equipping communities and regions to grow and sustain more equitable entrepreneurial ecosystems. They are committed to ensuring that all individuals, regardless of background, can reach their full entrepreneurial potential and that the communities in which they live thrive.

Forward Cities has pioneered the development of the nation’s first comprehensive self-assessment tool and corresponding facilitated methodology to measure the health and equity of an entrepreneurial ecosystem. The Equity for Every Entrepreneur (E3) Scorecard allows you to emerge the extent to which the people, programs, networks and narratives of your ecosystem center equity and inclusion, thus promoting economic opportunity for all.

Once you complete the scorecard you will receive a custom report outlining where your strengths and opportunities to grow lie. If your community has more than 20 responses we can provide more granular recommendations based on your results.

During Global Entrepreneurship Week we encourage people to explore entrepreneurship and provide access to resources to help them along their entrepreneurial journey. Forward Cities works to create healthy, equitable ecosystems in which especially underserved entrepreneurs can thrive, strengthening the entire economy. Our goal is to bring Forward Cities’ E3 Scorecard and to ecosystems across the United States during GEW 2020.



How Does it Work?

This scorecard is intended for representatives of organizations supporting entrepreneurs, entrepreneurs themselves, ecosystem-builders and policymakers n your community. It only takes 10-15 minutes to complete.

We are sharing a generic scorecard link below, which anyone can take. However, if you know that there are likely many people interested in participating in your community we can easily create a custom scorecard for your community - just reach out to

There are four essential categories for any entrepreneurial ecosystem:

  • PEOPLE that bring it to life
    • Talent Pipeline & Mentors
    • Champions & Ecosystem Builders
  • PROGRAMS and places that educate, equip, and connect makers, dreamers, and doers
    • Onramps & Pathways
    • Intersections & Conversations
  • NETWORKS that create support structures that allow businesses to thrive
    • Capital & Funding
    • Policy & Supports
  • NARRATIVES that propel the work forward and the energy outward into the broader community
    • Identify & Storytelling
    • Metrics & Learning

Each of these subcategories is made up of elements that are individually scored and then combined to create an overall E3 Score for the entire ecosystem.

Access the E3 Scorecard here:

Why Organize This Activity in Your Community?

An entrepreneurial ecosystem is a dynamic mix of visible and invisible elements that combine to create the environment in which entrepreneurs launch and grow their businesses. There are many established conventions around measuring the visible and tangible parts of an ecosystem, such as available real estate or number of high educational institutions. But how do you measure the invisible elements such as connectivity, trust, and equity? Equally importantly, how do you measure the quality and impact of both visible and invisible elements? If you ask anyone in this nascent field, they will tell you that these have been the big, unanswered questions. Until now.

If you are looking for a way to foster connections, support a healthy environment for startups in your community, and improve your ecosystem, GEW is a great chance to complete an E3 Scorecard. Armed with this information and guidance, ecosystem stakeholders can collaborate to link and leverage high-quality ecosystem elements that add up to Equality for Every Entrepreneur (E3).

What You Need

If you are interested in hosting an activity with local ecosystem builders to complete an E3 Scorecard, please quickly touch base with Nicolas Gunkel, Forward Cities Vice President of Ecosystem Impacts (, to receive a custom link for your community. Alternatively, you can also use this generic link to access the scorecard and discuss the questions with the group.

This can be done in person or virtually.

Materials needed to organize:

  • A space (virtual or in-person)
  • A link to the scorecard
  • A facilitator to walk the group through the questions and input the responses

E3 Scorecard

Sample Report

Sample Report

If you have more than 20 respondents in your community, we will disaggregate the results for every subcategory as well. “Talent Pipeline & Mentors” for instance will have its own score.



About The Global Entrepreneurship Network

The Global Entrepreneurship Network operates a platform of projects and programs in 170 countries aimed at making it easier for anyone, anywhere to start and scale a business. By fostering deeper cross-border collaboration and initiatives between entrepreneurs, investors, researchers, policymakers and entrepreneurial support organizations, GEN works to fuel healthier start and scale ecosystems that create more jobs, educate individuals, accelerate innovation and strengthen economic growth.

GEN’s extensive footprint of national operations and global verticals in policy, research and programs ensures members have uncommon access to the most relevant knowledge, networks, communities and programs relative to size of economy, maturity of ecosystem, language, culture, geography and more.

GEN helps celebrate, understand, support and connect entrepreneurs and those who champion them.