Digital Marketing Fundamentals

Activity Description

This workshop is a practitionner's guide to Digital Marketing that will give attendees a comprehensive overview of digital marketing strategies and channels.This workshop track will allow participants to have the following practical takeaways:

● Learn about the Digital Marketing Strategy

● Create campaigns on AdWords (Display & Search), Facebook, Instagram, twitter, LinkedIn, Snapchat, Mailchimp and more!

● Bring in organic traffic to the site (through Search Engine Optimization, Content and Social Media)