Content Marketing World

 Content Marketing World is the conference for the marketing/PR professional who develops the strategy or handles the execution of content marketing initiatives.  This is the person that, in some way, develops or curates valuable, relevant and compelling content through one or multiple channels to attract and retain customers. This could be content for social media or public relations efforts.  It could be content for your corporate magazine.  It could be mobile content or applications. It could be a total content marketing strategy for your website and other properties.