iNetworkhub November 18th

Join us for a new to Melbourne networking group iNetworkhub which is a collaboration between Chandell Labbozzetta and Dhéa Bartlett who between them have over 50 years networking have attended 1000s and 1000s of events ...

From her first foray into the world of journalism at 15, Annette Densham was hooked on sharing other people’s stories. A weaver of words and a hoarder of knowledge, Annette has written copy for websites, speeches, marketing and presentations and topics from forklifts to tax, to theatre lights and sport, to senior issues and health … she knows what makes news. With a 30 plus year career in newspapers – The Australian, Financial Review, and Daily Telegraph, magazines (print and digital) and corporate communications, this ex journo now uses her skills to teach small business people how to use their stories to connect with the world and build influential brands. As the Publicity Genie, her work with small business has been recognised with three international business and PR awards especially for her Be Your Own Publicity Genie Program. She works with authors, speakers, retailers, service providers and entrepreneurs – because everyone can use their stories for great content to connect with the media and beyond. She has secured her clients over $4 million in free advertising through mainstream media. As an author, trainer, mentor and speaker, Annette weaves her story magic everywhere.

How To Be A Media Magnet. The rules of engaging the media are few but vitally important to those wanting to build their brand and become people of influence. But if you are going to play the game, you have to know those rules. Annette Densham, from awarding PR agency Publicity Genie and journalist, will take you through the nine rules you need to embrace to find your story, media contacts and get free publicity for your business. You will learn what makes news, how to contact a journalist, how to use your content over and over without it looking stale and how EVERY business can and PR to stand out and be seen.