Marketing the CASL Way

Do It In Durham is in celebration of Global Entrepreneurship Week.  In Durham we have over 50 events happening to celebrate, inspire and motivate entrepreneurship.  There is a rich eco-system of support, funding and entrepreneurial resources for businesses.
The NEW Canada Anti-Spam Legislation (CASL) went into effect July 1, 2014. As a business owner, do you understand the key elements of the legislation, how it impacts your digital marketing programs. It's clear; CASL will have a broad sweeping impact on how you connect with your customers and prospects online. Are you now prepared? It's certainly not too late!
This Interactive Session Covers:

Summary of CASL and the permission guidelines it requires

Best Practices of Permission BAsed Marketing

Practical Tips on how to grow your contacts under CASL

What you need to do to comply with the new legislation.
You'll get practical tips and stories from other businesses to help you be CASL-complaint and build your business. Bring your questions.