Seminar on Marketing Held for Entrepreneurs in Debremarkos

Dugassa
Tessema Gerba

Entrepreneurship Development Center (EDC) – Ethiopia organized seminar on marketing for group of entrepreneurs in Debremarkos city, Amhara National Regional State. The seminar was organized by Entrepreneurship Development Center (EDC) – Ethiopia Amhara Regional Coordination Office based in Bahir Dar. The seminar will run for the two and half days and being attended by 25 start up and existing entrepreneurs drawn from the city. About half of the entrepreneurs benefiting from the supports are women. The seminar is part of EDC’s group advisory services program. The seminar focuses on the key elements of marketing good and services provided by an entrepreneur. After completing the seminar, the entrepreneurs are expected to set up a clear marketing plan for their company that will help them guide their short, intermediate and long-range marketing activities.