Workshop: Roadmap of Social Media Marketing & Its Core Strategies (Bahria Town Campus)

This workshop is designed for students, beginners, freelancers, and entrepreneurs who want to understand the complete Roadmap of Social Media Marketing.
In this session, you’ll learn how top brands build strong online presence, engage their audience, and convert digital platforms into revenue-generating engines.

You will explore:
The evolution of Social Media Marketing
How major platform algorithms work (Facebook, Instagram, TikTok)
Content creation frameworks & storytelling
Branding principles & audience psychology
Organic vs. paid growth strategies
Running effective ad campaigns
Analytics, insights, and performance tracking

By the end of this workshop, you’ll have a clear SMM roadmap, actionable strategies, and the confidence to start or scale your digital marketing journey.