-
About
-
Global
-
About GEN
Operating in 200 countries to make it easier for anyone to start and scale.
-
Board + Staff
Leading the strategic direction and daily execution of the GEN mission.
-
Our Partners
A range of organizations contributing expertise, experience and energy.
-
About GEN
-
National Leadership
-
Managing Directors
Individuals leading GEN chapters and all aspects of national engagement.
-
Global Leaders
Individuals contributing to national engagement in GEN programs.
-
Managing Directors
-
Awards
-
Compass Awards
Celebrating excellence and honoring those making a difference.
-
Compass Awards
-
Support
-
Contact GEN
Reach out to our team with any questions.
-
Web Support
Report website issues to the web team
-
Contact GEN
-
Global
-
Our Work
-
Our Pillars
-
GEN Ecosystems
Stronger and more globally-connected entrepreneurial ecosystems.
-
GEN Founders
Empowering innovators from all backgrounds to achieve their full potential.
-
GEN Invest
The right capital in the right hands – at the right time.
-
GEN Policy
Evidence-based ideas for smart policy design to help entrepreneurs thrive.
-
GEN Ecosystems
-
Our Work
-
GEN Programs
View a list of all our programs.
-
GEN Events
Flagship events + ongoing event series driving connectivity.
-
GEN Competitions
Helping founders get discovered + helping organizers run a competition worth entering.
-
GEN Programs
-
Our Impact
-
Impact Reports
In-depth look at GEN’s impact each year since it began in 2008.
-
Impact Stories
Examples of GEN’s impact on individuals and ecosystems around the world.
-
Impact Reports
-
Our Pillars
-
Resources
-
GEN Connect
-
Ecosystem Connect
Connect with ecosystem builders + community leaders worldwide.
-
Founder Connect
Connect with founders building the next generation of startups.
-
Investor Connect
Connect with angels, VCs + other investors aligned to your stage + goals.
-
Mentor Connect
Connect with experienced mentors across our global network.
-
Ecosystem Connect
-
Policy + Research
-
GEN Atlas
Collection of public sector policies + programs to drive economic growth.
-
GEN Research Library
Collection of the latest research strategies, reports, data sets + more.
-
GEN Atlas
-
More Helpful Tools
-
Events Calendar
Find events advancing entrepreneurship near you + around the world.
-
GEN Speakers Bureau
Commission-free directory of speakers for your next entrepreneurship event.
-
GEN Community Directory
Searchable directory of GEN members representing 200 countries.
-
Builders Studio
An AI-powered platform that guides entrepreneurs from idea to launch.
-
No Bad Ideas
Card game designed to help turn your ideas into great ones – no mistakes.
-
Events Calendar
-
GEN Connect
-
Events
-
Overview
Brief summary of all GEN events + gatherings
-
Global Entrepreneurship Congress
Global gathering of delegates shaping the future of entrepreneurship.
-
GEC+
Regional or sector-specific deep-dives built off the GEC model.
-
Global Entrepreneurship Week
Join the movement of 40,000 events around the world each November.
-
GEN Exchange
Virtual webinars for GEN community members to explore timely issues.
-
GEN Meetup
Open-source model to hold your own ecosystem event.
-
Startup Huddle
Chapters crowd-sourcing advice + support, one entrepreneur at a time.
-
Startup Nations Summit
Gathering of policymakers on regulatory issues + innovative programs.
-
GET Forum
A global forum connecting Latin America and the Caribbean's ecosystem leaders.
-
Events Calendar
Find an entrepreneurship event near you.
-
Overview
-
News
-
Global Newsfeed
All of the unfiltered news + updates from the GEN community.
-
The Startup State
Major entrepreneurship announcements, reports, commentary + features.
-
Press + Media Kit
Official GEN assets and information for journalists, partners, and storytellers.
-
Subscribe
Sign-up to receive important updates, event invitations + more.
-
Global Newsfeed
- Countries
User login
Tourism - Online Presence and Online Booking
Event details
This event aims to assist and inform Tourism organisations how to have a more effective online presence.
The workshop also covers a variety of online booking platforms they can use in their industry and aims to help them take more bookings through online channels, reflecting the shift in the marketplace.
Some statistics from the Scottish Tourism Strategy – 68% of visitors start their holiday journey online – 57% of all travel reservations are made online – 44% of visitors to Scotland use travel review sites before booking.
Businesses in the Tourism and Hospitality industry that do not accept reservations through their existing websites may be missing out on a significant chunk of potential revenue.
This event aims to help identify a range of online booking platforms for the Tourism industry and identify the pro’s and cons of each, with instructions on how these can be easily and quickly integrated in to your website.
Key Learning outcomes
- Understand your online business strategy
- Building your online presence using digital marketing
- Social media platforms for your tourism business
- Understanding the importance of online booking options in 2018
- Understanding the internal benefits to using an online booking system
- Understand the pro’s and cons of several online booking systems
- Analysis tools to use