Building culture in the age of Social Media

It’s no secret we live in a digitally infused world. Not convinced? Put your phone down, lift your head up, and observe your surroundings. Whether on a city sidewalk, at a restaurant, in an office, or even in the home, people are consistently connected to their smart devices. Remember a world when the phrase “do it for the gram!” wasn’t a thing? Although that time isn’t too far in past, the rate at which digital connectivity is accelerating means we have to evolve to manage (better, leverage) this new facet of society, or else it will become a burden. So what does this all mean for startup founders and their teams? Let’s take a deep dive!