"First Step" Story Campaign
A user-generated content push asking established entrepreneurs to share the single first step they took — not their success story, but the scary, ordinary moment before it. Lowers the perceived barrier for people on the fence.
"Behind Every Business You Love" Local Founder Celebration
A public celebration event held in a town square, market, or community centre that puts faces and stories to the businesses local people already use and love — the bakery, the childminder, the mechanic, the food market stall. The event requires zero prior interest in entrepreneurship and is structured as a community celebration rather than a business conference, with a simple physical prompt ('Which local business couldn't you live without?') driving social sharing.
"What Would You Build?" Public Participation Installation
An interactive public installation placed in a high-footfall public space during Global Entrepreneurship Week — a 'sticky note wall', a chalk board, a digital kiosk, or a simple postbox — inviting passersby to answer one question: 'What would you build if you knew you could?' Responses are photographed, aggregated, and shared publicly, creating a visible public conversation about local needs and ideas while giving the general public a tiny, frictionless way to participate in Global Entrepreneurship Week.
"Intrapreneur to Entrepreneur" Corporate Lunch Series
A lunchtime event series hosted inside companies by their HR or innovation teams, featuring external founders who started as internal innovators before launching independently. Positioned as a talent development and retention initiative rather than a departure prompt, giving employers a reason to promote participation while exposing employees to credible entrepreneurship pathways.
"What Would You Fix?" Public Campaign
A Global Entrepreneurship Week entry-point campaign inviting the public to submit the one thing they would fix if they could — on their street, in their workplace, in their school, or in their healthcare system. Submissions are collected publicly, the best are featured across Global Entrepreneurship Week communications, and submitters are invited to a follow-on event where they learn that their frustration is the starting point for a real solution — and that Global Entrepreneurship Week can help them take that first step.
"Validate Your Idea in 60 Minutes" Lunchtime Workshop
A tight, practical 60-minute lunchtime workshop that guides participants through one structured customer validation exercise — identifying their assumed customer, forming one testable hypothesis, and designing a conversation they could have with a potential buyer this week. The explicit promise is that no one is asked to quit their job; the goal is a single, concrete insight.
Together We Build Futures: Careers in Entrepreneurship
Create an expo-style event where young professionals, career changers, and curious community members can explore
paths into entrepreneurship—whether as founders, early team members, or ecosystem supporters. Feature interactive
stations, mentorship chats, and storytelling booths.
"First Step" Story Campaign
A user-generated content push asking established entrepreneurs to share the single first step they took — not their success story, but the scary, ordinary moment before it. Lowers the perceived barrier for people on the fence.