Business Storytelling 101

Leverage the powerful tool of storytelling to build connections, influence a following, and distinguish yourself from competitors! Strategic Storytelling starts with an investigation. A probing inquiry is the first step in "fleshing out" your Business Story. Building a presence or finding the Face of Your Business requires a narrative that is strategically and creatively woven into and throughout your content channels and your face-to-face marketing experiences. Lori Donofrio-Galley, PR Strategist and founder of the Right Angle, will help you begin to uncover a compelling story that resonates with your target audience to communicate your value and make your business shine! Registration is required for this event. You can register here: https://berkslaunchbox.psu.edu/project/business-storytelling-101/. This event is presented by the Berks LaunchBox powered by Penn State.