GEW NTX Telling Your Story: How to Book Media Interviews and Ace Them

As evidenced by the rise in shows like Shark Tank and How I Built This, an entrepreneur's story matters. Many entrepreneurs, however, are so focused on their business that they do not take the time to promote themselves in the media. In this session, freelance podcast producer Rob Upchurch (Innovate Fort Worth; Good Morning, HR) teaches entrepreneurs why they should make media appearances, how to get booked on podcasts and other media, and how to improve their performance in media interviews.