Identify, Engage and Win Early Adopter B2B Customer Sales

Kenan EWC

What strategies, systems, tools and skills will it take to engage and acquire your early adopter customers and set the stage to scale revenue growth? Is hiring more people and adding to your overhead really the answer? How can revenue projections become more predictable and accurate?

In this workshop, Kenan Rappuchi, founder, CEO and chief growth officer of Sellerant, will dive into proven go-to-market sales strategies and tactics for innovation-led startups looking to launch and scale growth. Founders will learn the principles of ‘right action-right time’ planning and execution, the importance of problem-solution alignment, how to know when product-market fit is achieved, how to identify, engage and win early adopter customers and revenue, how to craft a winning offer that converts, and the key elements of a scalable sales and marketing strategy to deliver measurable results.  Join us on Tuesday, December 13 at 9 am ET / 14:00 GMT to learn more. There will be time after his presentation for Q&A.

About Kenan Rappuchi

Kenan Rappuchi is the founder and chief growth officer of Sellerant, the growth strategy, marketing and sales company for launch and scale stage startups. Working closely with founders, accelerators, innovation enterprises and investors since 1995, Kenan specializes in helping startups effectively navigate GTM (Go-To-Market) and first customer wins, all the way through scaleup and emerging enterprise stages.

  • Mentor, expert, panelist & speaker for over 1,500 founders since 2007
  • 2019 MassChallenge Texas Top Expert Award recipient 
  • Creator of the Sellerant Kickstart℠ Program for B2B go-to-market launch, product/market fit validation and sales enablement 
  • Developed a stage assessment methodology for strategy, marketing and sales alignment to help startups scale, pivot or fail faster with less cost, burden and risk
  • Built a custom sales forecasting tool based on market data, sales development and deal pipeline KPI’s to calculate realistic revenue growth in successive 3-month sprints
  • Certified in HubSpot Marketing and Sales Automation
  • Board Advisor, professional services, sales coach and mentor participation in over 30 successful exits