Look to the Future: Online Tools to Help You Navigate and Optimize Tradeshows of the Future

For more information on Global Entrepreneurship Month, visit http://startup.choosewashingtonstate.com/global-entrepreneurship-week/

Grow your exports, sales, brand and business globally. While the pandemic deterred trade shows for quite some time, a few months ago they started going again in a much different way – virtually.

There are many similarities between in-person and virtual conferences, there are also some pretty noticeable differences between In-Person trade shows vs Virtual and hybrid Trade Shows and which one is adapted to your industry.

How can you continue  driving high ROI from virtual and hybrid trade shows?

Join us as we share expertise, case studies, client testimonials and experience in maximizing your presence at virtual trade shows.

Insights and opportunities:

  • Benefits and challenges of virtual and hybrid trade shows
  • How to adjust our past views and traditions on trade shows
  • Be found, be understood, and be easy to do business with in your target markets
  • Generate ROI, leads and sales
  • Case studies – how companies are navigating
  • and optimizing trade shows today

 

About the Presenters:

Susanna Hardy serves as Chief Content Officer at IBT Online. As such, Susanna is involved in all aspects of content used in effective business online tools, from content creation to content optimization for search engines and online marketing. Susanna brings her expertise in international business development and marketing to the IBT Online team and has worked with a wide spectrum of companies to reach, develop and succeed in export markets. Recognizing the importance of content for building brand awareness and sales, Susanna helps companies to ensure their online presence is working hard for them.

Joelle Lazzarotto heads up the IBT Online Marketing Team, working closely with our clients to provide strategic insights and marketing campaigns’ management to ensure we always deliver great and measurable results. Having lived and worked on digital marketing projects in several regions around the world, Joelle has developed a strong experience in digital international marketing across a number of industries.

Presented by: IBT Online