Sell, Service and Scale for Social Media

Most entrepreneurs — especially founders of a tech startup, focus on building the product first and think that monetization will naturally come after.  Some are even under the impression that they won’t have to market for themselves and that customers will just find them.  Yet they fail to realize that if they don’t build the right product, they won’t provide enough real value and in turn, they won’t be able to generate substantial revenue.   This is because they start at the end. And it’s an end they envision — not necessarily what the market wants or needs. In this talk, Ovi Negrean, CEO of SocialBee.io, provides a proven alternative to building a successful tech startup through the Sell →Service → Scale method.

About Ovi Negrean

Ovi is the co-founder and Chief Executive Bee of SocialBee.io. They offer Tools, Training, and Teams that help Entrepreneurs get More Leads with Less Effort. Ovi loves helping other startups grow.

After 10+ years of experience working in various firms, ranging from start-ups to Fortune 500 companies, having also some entrepreneurial ventures in between, Ovi jumped full time into the startup world with nugget (acquired) and is now focused on SocialBee.

He has experience in building and managing software development teams; building SaaS and mobile products; creating ROI-positive social media; marketing and product launches. Ovi developed the Alternative Startup Methodology that shifts the conventional startup model by focusing on the Sell -> Service -> Scale sequence. Instead of building a product nobody wants to pay for, or even instead of creating an MVP, you have to SELL the results first -> SERVICE the customer second -> and only then SCALE the business. This will get you started fast and put you on the right path, while also decreasing risk and increasing the chances of success.

He is passionate about helping startups succeed in building great products, finding the appropriate launch sequence, and the best levers to grow. He’s also an idea machine and can really help with brainstorming.