GEN Partners with Pitbull to Support Latino Entrepreneurs
United States
8 May 2020

Pitbull, worldwide entertainer and entrepreneur, is committed to helping Latino and Latina entrepreneurs keep their ventures alive during the COVID-19 shutdown.

"I know that being an entrepreneur is hard. I grew up in the streets and I know how real it is but I believe that we will win," said Armando Christian "Pitbull" Perez. "That's why we're not just here to talk about it. We're here to be about it."

The Grammy Winner has partnered with the Global Entrepreneurship Network and Hello Alice to provide $10,000 emergency Business for All grants and other resources when they are needed most. 

Hispanic, Latino and Latinx-owned small business are among the hardest hit by the COVID-19 pandemic, yet one of the fastest growing groups of entrepreneurs. The Resource Center provides a collection of everything needed for businesses to start, survive or thrive.

Apply for an emergency grant and access the full set of resources at


Mark Marich

Executive Vice President | Global Entrepreneurship Network

Mark Marich is the executive vice president of the Global Entrepreneurship Network where he provides strategic input and tactical direction for… More